Art Direction

Art Direction is the art of creating a synergy around a theme between all the elements of a project, from the smallest detail to the biggest one. In a video for example, it’s making sure everything is aligned: makeup, hair, wardrobe, music, videography, editing…

In an event it will be the link between the name of the event itself, its branding, the invitation card, how your are welcomed, what do you hear, what do you see, where you are seated, how the speakers are called on stage, the entertainment, the catering that should complement the entertainment. It is a holistic approach between all 5 senses… All your senses should be alert in order to engrave this event in your memory, this is what we do.

%d bloggers like this: